How powerful can branding be?

Lunchtime Live

Andrea Gilligan invites callers to have their say on the topics of the day - get in touch by emailing [email protected] Listen and subscribe to Lunchtime Live on Apple Podcasts and Spotify. Download, listen and subscribe on the Newstalk App. You can also listen to Newstalk live on newstalk.com or on Alexa, by and asking: 'Alexa, play Newstalk'

How powerful can branding be?

He may be legally and constitutionally barred from serving a third term in office, but that hasn't stopped Donald Trump putting ‘TRUMP 2028’ red caps on sale. His online store crashed due to the demand. Will the power of merchandising shape the narrative, and no matter how impossible, will TRUMP 2028 be an inescapable force for the next few years? Joining Andrea to discuss is Lorraine Carter from Persona Branding & Design and Professor Scott Lucas, Professor of American Studies and International Politics at University College Dublin. Image: Trump Store

Podcasts

Lunchtime Live

Latest episodes

Summer Memories with Katja Mia

Author’s pen name stolen to make AI-generated books!

Are beauty influencers toxic for younger children?

American Football takes over Dublin - why is there such a buzz?

Regional Roundup with Shane Beatty

Has Dublin gotten too rough?

How powerful can branding be?